At LuisaViaRoma, a global leader in luxury fashion e-commerce, I worked within the creative team on email and web communication materials supporting seasonal campaigns, product promotions, and editorial content. In addition to design tasks, I was also responsible for publishing updates to the website via CMS.

Email Newsletter Design

High-impact, responsive templates for global campaigns, with strong attention to layout, branding, and user experience.

Visual Content Production

Promotional graphics and product visuals tailored to the brand’s tone and luxury positioning.

Editorial Content Publishing

Website updates and content deployment through CMS, ensuring accuracy, timing, and consistency.

Cross-Channel Coordination

Alignment of newsletter visuals with on-site campaigns and other marketing touchpoints.